Five leading Social Media Platforms to promote your business

There are many social media platforms to promote your business available to marketers today and play a major role in your social media marketing success. Factors like your industry, audience, and brand can all influence the network you use.

However, all social media networks are not created equally.

While Instagram might be a powerhouse for one brand, it’ll do nothing for another – and while one business might have tons of engagement on Facebook, another business will gain more traction on LinkedIn.

Here’s a list of leading social media platforms to promote your business:

1 Facebook

Founded: 2004

Number of monthly users: 2+ billion

Demographics: Men and women, ages 18-65 or older

Facebook, the most popular social network with more than two billion users and can be used for brand awareness, website traffic, lead generation, or online conversions.

On Fb advertising, you can target age, gender, employment, interests, purchasing behaviors, relationship status, and so much more! This gives you the power to target your exact audience and put your ads and content in their newsfeed where they are already scrolling.

2. Twitter

Founded: 2006

Number of monthly users: 326 million

Demographics: Men and women, ages 18-49

Twitter has millions of engaged users every month, and practically every brand in the world has an account to update its customers.

Twitter aims to attract new followers and leads, boost conversions, improve brand recognition, and increase sales.  

Although Twitter famously limits its users to messages of 280 characters or less, it’s easily one of the most accessible networks on the planet. So, it is best to hire social media marketing services to avail an impressive content. 

That means you have to be concise, engaging, and informative all in one tweet, and that’s not easy. But when you do it correctly, people can favor or retweet what you’ve written so that you can appeal to a broader audience.

3. Instagram

Founded: 2010

Number of monthly users: 1+ billion

Demographics: Men and women, ages 18-64

Instagram is one of the youngest social networks out there, with a majority of users under 25. That makes it the perfect social network for brands or companies that target young age demographics. Photos and short videos with a small amount of text do exceptionally well on Instagram. It also integrates with your Facebook and Twitter accounts.

Instagram tends to have a more extensive following in urban areas, 

A social media marketing agency can help you make the most of this social media site for businesses.

4. LinkedIn

Founded: 2003

Number of monthly users: 303 million

Demographics: Men and women, ages 25-64

LinkedIn is the most professional among any other social network. It’s a thriving community of workers and business owners who share and connect on a professional level, making it much more formal than other social media platforms. Because of that, its users tend to respond better to B2B content than B2C.

Decision-makers and influencers are all over LinkedIn, and if you can get your brand and message to them, you can get another sale. 

However, a lot of businesses are not aware of the benefits of marketing on linkedin or fail to market the product in a professional way. Various social media services also include linkedIn handling.

5. YouTube

Founded: 2005

Number of monthly users: 2 billion

Demographics: Men and women, ages 18-65 and older

YouTube is kind of a catch-all when it comes to content since so many people use it (it’s the second-largest search engine in the world after Google). However, one must know that YouTube isn’t restricted to entertainment. It is also a bigger source of promotion and engagement. 

In fact, with a help of social media consultant, you can plan a product review, instructional videos, and similar kinds of content that do exceptionally well on YouTube. Plus, social media company can make a video, that might start to show up in Google and YouTube search results. You also promote the video on other social platforms. 


Bluetick has a full team of social media experts who know how to get the most from Facebook, Twitter, Pinterest, LinkedIn, and more. 

With the power of social media on your side, your business can grow like never before!

Are you ready to get more customers through the best social media platforms for businesses? Contact us social media marketing company today to lay out a strategy that’ll work for your business!

10 Benefits of Getting your Social Media account handled by Professionals

Tortoise-ing your brand in the era of rabbit-racing digitalization? SMM services provide companies with a way to reach new customers, engage with existing customers, and promote their desired culture, mission, or tone. Social Media Marketing Services not only bridges the gap between product/ services and its reach. However, there are key benefits of hiring social media managers:

1. Experts Save You Time

As a brand Owner, there are various responsibilities that need to be carried out. Handling Social Media Account is although not considered important by many amid the process. However, in a digitally driven era where Social media presence becomes the first virtual shop where the audience meets the brand, it is important to create an engaging page or account and continue to provide posts that work in favor of the brand. 

Your time is valuable, are you willing to sacrifice another area of business for social media management? A Professional account handler will keep a watchful eye on your accounts day-to-day activities, personalizing your reputation, evaluating trends, creating and curating content, conducting time consuming content research, and scheduling posts in a streamline process. This lets you focus on your key product/ service while the handler increases the credibility of your brand and makes it reach the mass.

2. Building Brand Recognition

Your brand is your unique fingerprint in a sea of competitors. How do you want to be presented to the world? In knowing which platforms are ideal for your brand and then regularly posting, ensuring visuals align across profiles consistently, and developing a specific voice where the personality of your brand can be reflected and draw engagement. With that said, gaining traction can be a challenge many businesses face with social media services when they don’t know where to start; results don’t happen on their own and it takes consistency and effort to promote social media profiles whenever possible. A Social Media Marketing Agency helps you strategize your page for continuous traction.

3. Content Creator

The content created and adapted for social media is a vital component of SMM Services. Capturing pictures and video for Facebook and Instagram, writing short and effective twitter posts, creating several iterations of post copy, or making a buzzworthy content for a growing following; these are just some of the ways a Social Media Company makes impactful content appropriate for each network. When you pay for professionals to manage and make content, you are paying for their graphics software, efficient social media management platforms, creativity, and excellent language proficiency.

4. Increased Traffic

Mass audience is spending time on social networks, thus making it a perfect platform for driving traffic to your website and gaining referrals. Social media campaigns, when done effectively with a goal in mind, can be utilized to drive traffic to your website. Campaign goals could include marketing objectives such as multiplying your audience, brand awareness, expanding reach, growing engagement, or educating on your product/ services. 

Without marketing your business on social media, your inbound traffic is limited to your usual customers. The people familiar with your brand are likely searching for the same keywords you already rank for. Without utilizing social media as part of your marketing strategy, you’ll have much more difficulty reaching anyone outside of your loyal customer circle. Every social media profile you add to your marketing mix is a gateway to your website, and every piece of content you post is another opportunity to acquire a new customer. Syndicating your content on as many platforms as possible allows these individuals to organically reach your business.

5. Customer Feedback

Success, both digitally and traditionally, is achieved by understanding — and delivering — the best quality customer service possible, and doing everything in your power to ensure your customer has the best possible experience with your company. However, to invest into the entire range without checking it’s acceptance in the market can be a bigger risk. Social Media platforms that target a wide audience can also be used to gain constant feedback on existing products/ Service, study the demand of new products/ services and analyze the right market. 

Social media helps you receive real customer feedback directly from the source, faster than ever before (and usually much more raw, too).

6. Loyal Customers Built

In a crowd of infinite sellers, it becomes challenging to keep the loyal customer built. With competitors trying to pull new strategies everyday to cater the market, it becomes crucial to keep the customer happy and engaged. People often turn to social media and online-review sites to get a good idea of just who a company truly is. Considering that customer satisfaction and brand loyalty typically go hand in hand, it is important to regularly engage with consumers and begin developing a bond with them. Social media is not just limited to introducing your brand’s products and promotional campaigns. 

With an impressive content and an interacting social media account, one can create a constant buzz reminding the customers of their existence in the increasing competition.

7. Track Your Competition

Social media channels also allow us to keep our finger on the pulse of not just other marketing tactics and practices, but also to analyse competitors. It is important to understand the competitor’s strategy to lead the competitor. An SMM expert analyses competitor’s tactics while bringing in a rather impressive approach to lead the competition. The ultimate goal is having the customer understand us and depend on us for our authoritative approach within our niche over our competition.

8. Higher Conversion Rates

With increased visibility, your business gains more opportunities for conversion. Every blog post, image, video, or comment may lead viewers to your company’s website and increase traffic. When brands are interactive by sharing content, commenting, and posting statuses on social media, it personifies a brand. The better impression you make on a visitor, the more likely they are to think of your business when the need for your product or services arises. Studies have also shown that social media has a 100% higher lead-to-close rate than outbound marketing.?

9. Cost-Effective

Social media marketing Company is cost-efficient with higher Return on investments. Also, the progress is measurable which makes it more effective. Just by spending a small amount of time and money you can significantly increase your conversion rates and eventually get a return on investment on the money you initially invested.

10. Thought Leadership

Posting insightful and well-written content on your social media is a great way to rule the platform. There is no one way to become a thought leader – it requires work that can be supported by online networking tools. To utilize social media platforms and build your presence you need to hire someone with creative thinking and thoughtful skills. Your content needs to be communicative, connect with your audience, share content, and promote authority. Being able to directly connect with your customers creates a relationship that they will value, allowing you to become a notable influencer in your field. Hence, it is recommended to hire a professional to build a B2Bor B2C connection through a social media platform. Because HAVING MERELY A PRESENCE ON MEDIA IS MUCH DIFFERENT FROM HAVING AN IMPACTFUL PRESENCE IN MEDIA.

The 7 Best Benefits of Facebook Marketing Services

Facebook Marketing Services

Facebook is the most common social media platform of the era that connects you with people worldwide. A big difference between Facebook and other social media platforms is that you will find a larger age segment from different demographics on the Facebook. Also, one cannot deny the fact that Facebook is addictive, hence bringing the user back to the platform back and again. Social media addiction is rife with Facebook alone seeing 1.62 billion daily visitors. Apart from the users, there are 7 million advertisers on Facebook. However, have you ever thought of using Facebook Marketing Services

The 7 Best Benefits of Facebook Marketing Services

1. Reach a Wide Audience

As of July 2020, according to Statista, Facebook had more than 2.6 billion users worldwide. Undeniably, Facebook offers advertisers one of the largest user bases. Also one cannot ignore, demographic span reach of facebook. Irrespective of what your business deals in, you will be able to find your desired audience profile on Facebook.

Spread your business by making it more enhanced, attractive and engaged with our professionally offered Facebook ad services which brings the active audience to the service page.

2. Most targeted form of advertising

On the contrary to a wide audience, you can control who sees your ads. Inside the Facebook Business Manager, you can create audiences based on the types of people you want to see your ads. The platform allows you to narrow down your audience according to age, location, gender, etc.

Facebook marketing agency plan strategy and provide social media marketing services to target the right audience with content planning to deliver the right message at the right time. This is the most beneficial tactic which gets implemented to redirect the traffic to the landing page to achieve the desired targets.

By Initiating the service of Facebook advertising agency, we open up the doors for entrepreneurs to grow their sales with the help of high conversion rates.

3. Potential Customers

Have you ever been stalked by a website or brand you have been looking into? Well, that is called remarketing. Facebook ads services can help set up to target those who have previously engaged with your brand by visiting the site, adding something to the basket, or simply exploring the contact us page. Via this facility, you can remind and tempt your potential customer to buy the product or use the service. Thus, bringing the once distracted customer or those who left back to their interest. This also makes the conversion easy.

4. Low Marketing expense

One does not need to invest into developing a website, hosting and managing it. Facebook page is a better alternative to websites and can be created free of cost. You need not to know any coding. You can simply create a page, add content, images, videos and details you desire. Even a small business can start a Facebook page and display all of the information about its products or services at virtually no cost.

However, our marketing experts track every interaction with your brand & optimize campaigns on a regular basis to provide ROI of your marketing spend. Also, it helps you drive website traffic.


5. Strategic message

Preparing effective content for the ad copies with relevant images and ending up with attractive, yet informative ads. It is important for both the business to deliver the message efficiently by meeting the demand or creating awareness of a product or service. On other hand, the audience should understand your product and service to be able to utilize the same.

6. Website trafficking

We understand the audience search habit and eventually optimise the social media profiles like including the company information on different social media platforms, updating and linking the website with social media profiles, thus increasing the visibility and providing the relevant information.


7. Tracking and optimization

We use a data driven approach to meet the goal of the campaign, the tasks associated with tracking the performance of the implemented strategies by examining the important campaign’s metrics and expected ROI and further optimization to meet Goal.

5 Key Reasons Why You Need Professional Social Media Marketing Services

At present there are more than 3 million businesses that are actively advertised only on Facebook. These numbers are quite frightening if you try to compete for visibility in the community. This rises a need for SMM services.

The work of social media managers first is an internship or specialist domain, only requiring them to post organic content to benefit from various social media platforms.

Social landscapes always change

An experienced social media marketing services agency can track changes in the algorithms and new trends on the platform, but also adjust your strategies and content based on the latest updates.

In addition, social media experts must be open-minded in connection with the new platform and suggest the strategies that you should follow to succeed on the new social media platforms.

Remember when rolls and shops left last year on Instagram? Does your team gather to find out how to maximise the use of new areas with a platform?

Social media professionals can take any changes to what happens or immediately occur, and be agile, so that they can return to the drawing board with their clients and change the objectives of the campaign, and content to provide sustainable success with their goals.

Involvement in social media is needed

Post employees randomly on your social media profile, do not have a plan, will harm your brand.

If it is your current situation, I strongly recommend that you return to the drawing board.

Social media is not a set-it-and-forget-it tactic. In many ways, this approach can do greater damage than goodness. This is why involvement is very important.

Engage with your users – whether it’s in a page or group – must happen. Why? Social media is a two-way conversation and brand users want to know that the brand they care about, also cares for them.

Protect your reputation

Social media managers are constantly on high alerts for each message, reviews, and comments that occur in social media regarding brands. With an individual who has a lot of experience in this area is very large, as in seconds a social media manager can help reduce and solve problems that could turn into disasters if individuals who are less experienced will be included in the role.

Grow your audience

Someone who is responsible for growing your audience must be under the KPI of social media managers. Growing your social media audience is basically a megaphone in the digital space.

Reporting & Tracking

Having a manager responsible for all your social media efforts can help you increase the existing campaign.

But a social media manager can also maintain the target, creative, or agile content of your brand if your current efforts do not do as well as possible.

Hopefully, you can now see that you will be much better hiring social media managers than not.

Someone who can contribute 100% with the strategy and the purpose of your brand will produce far better  than having an internal employee postering content or a random low level on behalf of your brand.

How A Professional Social Media Marketing Company Helps To Optimize Your Digital Marketing Strategy for Social Success?

Social media marketing services basically just keep on sticking to creativity every single day! Do you know how a professional social media marketing company helps to optimize your digital marketing strategy for social success? The BlueTick Consultants helps enhance your digital marketing strategy through our best social media marketing company.

Digital marketing is basically connected with reaching a broader audience through various digital marketing channels, and because of it, social media marketing has become a very integral part to help brands arrive at a huge number of clients across the globe.

If you did not know, but all the customers that you are looking for are here, busy scrolling through news feeds of all social media platforms! A person’s average time on social media is more than 3 hours! Yes, that is exactly what you just saw! Count every single person and see where your number goes!

The question remains. How does it help optimize your digital marketing strategy for social success?

1. Enhanced Marketing Strategies:

Social media has become a daily necessity for everybody as it allows people to easily connect with one another more successfully than any other time. Social media highy boosts the digital market strategies! It helps in great brand recognition!

The BlueTick Consultants focuses on creating the best brand/business recognition through the finest social media marketing services which also boosts the best ever digital marketing!

2. Increases Your Sales:

The thing about digital marketing is that it is a broad field, including attracting customers via email, content marketing, social media, and even more. Among that, social media is a platform where you are easily available and reachable to customers. 

The BlueTick Consultants help you reach a broader audience because when you are easily accessible, they are more likely to make purchases from your online business. It is the best way to boost your digital marketing strategy.

3. Better SEO Rankings

If you are seeking for better SEO rankings on search engines, there is one integral part of digital marketing that mostly social media can fulfill. I know what you are wondering. Social media might not directly be a search engine, but can seriously help you rank higher in searches indirectly! Yes that’s right! 

Contact us so you can get your hands on for better services for your online business with our best social media marketing agency!

4. Expanded Website Traffic

Basically, increased website traffic is another major SEO advantage of social media marketing. You should really believe that! Our team can achieve your online business share better information, brand details and everything about your online business, then you are one step ahead in giving your followers a good reason to visit your website for getting more details or to make purchases

In the event that you are seriously not investing efforts on social media marketing to optimize your digital marketing strategy for social success, then you are missing out on several marketing opportunities! 

Contact us, your digital marketing strategy needs a professional social media company!

Impact of Hiring Social Media Marketing Services on your Online Business

Social media marketing services stick to creativity and better strategy every single day! Can you guess why? Because the customers you are looking for are here, busy scrolling through news feeds of all social media platforms! A person’s average time on social media is more than 3 hours! Yes, you saw that right! Count every single person and see where your number goes!

The Bluetick Consultants bring you great marketing tactics, and methods to boost your online business and enhance its power among everyone out there looking for something similar to your brand!

So, what are the impacts of hiring our social media services? Read below, do not wait!

1. Creating better brand/business recognition:


Why do you think creating brand recognition is crucial? The answer is simple! People buy or use a brand when they recognise it! The BlueTick Consultants focuses on creating the best brand/business recognition through the finest SMM services.

We pay attention to getting your brand logo strategically in front of people that can attract their eyes and look through your brand even at times when they do not mean to! Isn’t that impressive? Contact us, we will feature your brand and make it climb to the top!

2. We gather data from customer research, growing your brand more:


The thing about customer research is kind of the same as social listening. The BlueTick Consultants researchers and finds out the keywords your audience will be using, but we concentrate more on your brand’s name sticking to it! We find out what your customer is looking for and help him reach you through a path with our best over best social media marketing agency!


Besides, there is a plus point, we already keep track of Facebook and Twitter that allows us to view the reach and the insights of all your posts! Great, right? Contact us, we can help your business boost!

3. We Direct Referral Traffic To Your Brand/Business:

Our best Social media marketing services help in sending customers directly to your brand! It is questionable that all of your traffic will drastically visit you only through search engines. And that’s the reason why our social media marketing company provides social media channels that allow for more diverse inbound traffic streams!


Do you want direct referral traffic? We are only one call away!


4. We retarget your audience:

It is unlikely that a customer will buy or use your brand only by seeing it once in their timeline. Most of them even ignore it! That’s why the BlueTick Consultants retarget the audience by placing unknown cookies within the loops of their browser!

So when they later visit social media, our trusted retargeting service then displays the ads that directly or indirectly refers you and your brand! This gets your business to be in the eyes of the customer beyond even times when they are off social media!

So, don’t worry, your brand is right before their fingertips with our amazing smm services!

Do you think traffic is just traffic? It pretty much is not! The impact of hiring our social media marketing services drives in more customers to make your product a big discussion among people who were searching for you, but could not link up to you! Gratefully, The BlueTick Consultants really care about how much your traffic drives conversions! And with it, you get better engagements and insights on all social media stages!

So, contact us, and see for yourself the genuine impacts your brand is going to have!